Bill Hillestad

In 25+ years of marketing, I have never found anything than comes close to the effectiveness of social media...

when done correctly!

My favorite thing in the world is sharing ideas with motivated professionals, inspiring and teaching them how to exponentially grow their businesses.

Real estate and mortgage marketing is constantly evolving. I work with business leaders to leverage the latest marketing innovations to succeed.

Marketing Coaching

The most common marketing mistake I see is the bulk scatter approach in which marketing is sprinkled all around with a focus on reaching...

If you've never read the book "Made to Stick", it should be at the top of your list. The book dives deep into the concept of what makes...

When the FBI or CIA want to recruit a foreign citizen as an asset, our agent has to get somebody to like them enough to spy on their own...